Ruminations, etc..

Musings, rantings, and pie.

Lebron’s Decision

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Word is Lebron has made a decision regarding what team to join.  According to ESPN, he’ll be announcing his decision via a prime-time hour long special on ESPN tomorrow night.

I always dug this logo.

Excuse me while I barf.

Seriously, what’s with this cat’s ego?  Yeah, he’s a good player — maybe even a great one — but he still has not won a championship.  What gives him the stones to do this? MJ never did this*.  Kobe never did this.  Shaq never did this.  It’s appalling that James and his media enablers are putting together a one hour show documenting the rising ego of an athlete.  Other than disgusting egotism, what will this show ultimately be about.  It’s about one man announcing to a country with a crippled economy who will have the pleasure of paying him 100 million dollars. Hubris, thy name is James.

At least he’s not profiting by it.  Not directly anyway.  ESPN is donating the proceeds to the Boy’s and Girl’s club.  Which is cool, and I’m sure that organization needs more funding.  But before we all start acting like James or ESPN are some kind of philanthropists, let’s remember that every time some half-wit talks or writes about this special, it increases the brand awareness of ESPN and Mr. James, which translates to more cash for both of these entities.  And yeah, this group of half-wits includes me.  So I’m going to stop.

* MJ has his own brand of hubris, but at least that guy can justify it with his performances on the court and off.  Not sure his Hitler stash is justified though….

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Written by B. Michael Krol

July 7, 2010 at 3:18 pm

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